Belief:	Diligence, Faith, Royalty, Dedication, Entrepreneurship, Innovation, Aspiration, Ambition.
Values:	Integrating corporate objectives into social and individual objectives；Integrating corporate responsibilities into social and individual responsibilities；Integrating corporate interests into social and individual interests.
Mission:	combining integrity and profit to serve the country.
Objectives:	maximizing both corporate returns and social wealth
Management philosophy:	People first–- trusting and sharing COHG trusts and relies on its employees, who share its achievements, success and happiness.